Digital Marketing Strategies
HUGE YouTube Mistakes to Avoid 2023

1) Not optimizing your video for SEO: Make sure to use relevant keywords in your video title, description, and tags to increase visibility and reach a larger audience.
    Not optimizing your video for SEO means not using relevant keywords in the video title, description, and tags. This can make it difficult for people to find your video when searching for related content on YouTube or through search engines like Google. To optimize your video for SEO, research keywords that are relevant to your video and include them in the title, description, and tags. Also make sure to include a clear and concise title that accurately describes the content of the video. Additionally, you can also include a transcript of the video, closed captions and subtitles for better accessibility and optimization.

2) Not having a consistent upload schedule: Regularly uploading videos at the same time each week helps build a loyal audience.
    Not having a consistent upload schedule means not uploading videos at the same time each week. This can make it difficult for viewers to know when to expect new content from you. A consistent upload schedule helps build a loyal audience by giving viewers a reason to come back to your channel at a specific time. When viewers know when to expect new videos, they are more likely to subscribe to your channel and check for new videos on a regular basis. This will help increase your views and engagement, and ultimately help you grow your channel. It's also important to consider your audience's time zone, try to upload at times when most of your audience is active.


3) Not engaging with your audience: Responding to comments and messages, and asking for feedback, helps build a community around your channel.

4) Not using annotations or end screens: Use these features to promote other videos on your channel and encourage viewers to subscribe.

5) Not creating high-quality content: Focus on creating well-produced and engaging videos that will keep viewers coming back for more.

6) Not having a clear call-to-action: Always include a clear call-to-action in your videos, whether it's asking viewers to subscribe or to check out your website.

7) Not having a good thumbnail: An eye-catching and relevant thumbnail can make a big difference in getting people to click on your video.

Not having a good thumbnail can make it difficult to attract viewers to your video. A thumbnail is a small image that represents your video on YouTube and is often the first thing that viewers see when browsing for videos. A good thumbnail should be relevant to the video's content, visually appealing, and representative of the video's overall theme. The thumbnail should be able to grab the attention of the viewer and make them want to click on the video.

It's recommended to use high-resolution images that are at least 1280x720 pixels and a ratio of 16:9. You can also use a custom thumbnail, which can be a screenshot or a custom image that you design yourself. Make sure the thumbnail is not misleading or clickbait, as it can lead to a high bounce rate and a decrease in overall engagement.


8) Not thinking about monetization early on: If you plan on monetizing your channel, you should start thinking about it early on and develop a strategy.
Not thinking about monetization early on means not planning for ways to generate revenue from your YouTube channel. Monetizing your channel early on can help you turn your passion into a sustainable business. There are several ways to monetize your YouTube channel, such as through ads, sponsorships, affiliate marketing, or selling products or services related to your content.

It's important to start thinking about monetization early on, so that you can develop a strategy and start building a following before you begin to generate revenue. This allows you to focus on creating high-quality content and growing your audience, while also developing a plan for monetization.

It's also important to note that monetization options on YouTube may have certain requirements such as reaching a certain number of subscribers, watch hours, and following YouTube's policies and guidelines. So, it's important to familiarize yourself with those before you start monetizing your channel.



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Update on: Dec 20 2023 05:10 PM